Celebrity hair colorist George Papanikolas previously told PEOPLE, “The shampoo contains purple pigment, which neutralizes unwanted yellow tones on lightened hair.” We tested the dpHUE Cool ...

Spring is almost here and Purple is celebrating with some huge reductions on its most luxurious mattress line. Right now, you can save up to $600 on Purple Rejuvenate mattresses, including the ...

As a beauty reporter and frequent Ulta shopper, I look forward to Ulta’s 21 Days of Beauty Event, which happens twice a year. Right now, you can save 50% across all beauty categories, including ...

And since both shades are susceptible to turning yellow due to a lack of pigment, purple shampoos (often reserved for blondes) work just as well on gray hair, too. These cleansing staples can also ...

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Big hair is having a moment. The business has evolved ...

The best new shampoo options recreate the salon experience without the user having to step foot outside. “Salon stylists are known to cocktail shampoos to benefit that particular head of hair ...

After hours: March 7 at 5:46:21 PM EST Loading Chart for PRPL ...

Add richness and royalty to your style. Purple is the colour of richness, and has long been associated with exotic items and royal significance. It also represents creativity, peace of mind, and ...