Onetag, the next-generation ad exchange built for buy-side curation, confirms its partnership and technical integration with ...
As part of the project, HBAgency is implementing advanced security frameworks to tackle critical ad tech challenges, ...
News in brief: OOH Revenue Grows 7.7%; Apple and Google Restore TikTok to US App Stores; UK Gov Partners with Anthropic AI ...
On this MadTech Podcast travel special, ExchangeWire editor Aimee Newell TarÃn is joined by research lead Mat Broughton and ...
Elsewhere in the video landscape, Netflix appears set to enter the race for the live rights of Formula One. Last week, the streamer also announced another price hike for those subscribed to its ...
Zefr remains committed to helping advertisers navigate the complexities of online content adjacency. As social media ...
Equativ has expanded its global operations into Japan, the world’s fourth-largest digital ad spend market, marking a ...
In this edition of The MadTech Podcast Special, Michelle Sarpong, commercial lead at the7stars and Charlotte Powers, head of digital at Bountiful Cow join ExchangeWire research lead Mat Broughton to ...
Après le succès de l’ouverture de sa filiale canadienne, Axeptio, leader des plateformes de gestion du consentement (CMP), ...
While several global players are active in this space, no European solution has fully addressed the specific expectations of ...
The Azerion UK initiative is headed up by Irini Michail, formerly Hawk’s client development lead. She brings extensive client ...
Though not all poorly-timed or irrelevant ads are a matter of life and death, often they can lead to mistrust and ...
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