By adapting to these changing preferences, platforms, creators, and brands are poised to benefit from an ecosystem that ...

But regardless of the fact that it is still very much a sector in flux, businesses are proving eager to reap the benefits of ...

Taboola, a global leader in powering recommendations for the open web, announced the renewal of its long-standing partnership ...

VIOOH, with its advanced technology platform and global footprint, seamlessly connects buyers and sellers in the DOOH space, ...

Romasco, who joined OpenX in 2019, will be responsible for driving OpenX’s publisher growth throughout North America, EMEA, ...

Media measurement firm Nielsen has announced an end to its consumer panel-based TV ratings, a product which has served as the ...

Cedara’s end-to-end sustainability platform will enable Orisha ADgency to calculate the carbon emissions associated with both ...

To boost the programmatic launch in Denmark, all of AFA Decaux’ premium digital inventory will be available for advertisers ...

CMA Launches Mobile Investigation into Apple and Google; Ströer Exploring Sale of Core Ad Business; Havas Acquires CA Sports ...

ExchangeWire’s Industry Review 2025 serves as a definitive guide to the year ahead, offering in-depth insights into eight ...

Piwik PRO is revolutionising the digital marketing landscape by offering a built-in Customer Data Platform (CDP) as part of ...

Zenith Global and Picnic explored the relationship between media quality and campaign performance, analysing the results of ads in premium media environments compared to lower-quality ones. The study ...