As a beauty writer, I have a rotating cast of shampoos — but for the past three years, Olaplex No. 4 has been a constant on my shelf. Although this product was originally intended for bleached ...

My shampoo shelf tells the story of my many failed ... Those with color-damaged hair will by now know that once salon-exclusive brands like Olaplex are now readily available online — but that ...

Olaplex No. 4 Bond Maintenance Shampoo This shampoo for frizzy hair may repair and maintain hair bonds, which makes it ideal for dry, damaged, or chemically-treated hair. It claims to gently ...

Packaging-wise, I've always loved the sleek minimalism of all of Olaplex's products — this tube fits into my bathroom lineup perfectly without sticking out like a sore thumb. The scent is clean ...

The new look follows a turbulent period for Olaplex, which has suffered from quarter-on-quarter sales slumps and lagging ...

MANY beauty lovers can’t get enough of Olaplex when it comes to their hair – however, the price tag can be off-putting. Thankfully bargain hunters have claimed that Aldi is now selling a ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

In this week's edition of her Prime Finds series, Shopping Writer Meghan has found her top five haircare masks and treatments ...